Reviews - Facebook and Google
According to @brightlocal (2023), 81% of consumers use Google to evaluate a local business. When we ask the live music artists that we work with, 67% use Google, 27% use Instagram with 6% using Facebook to drive their consumer choices. (@pushworth 2023)
A large percentage of the Production and Music Curation services that we provide are for Private Event clients – Parties, Weddings, End of Year Celebrations, Corporate Awards or a Local Community or Charity booking live music for their Festival or Special Event. Without fail, these clients ask us for the following three items to make their booking choice:
· Show Reel in You Tube
· Spotify Playlist of Cover Songs
· Review links
So if you haven’t already, make sure you enable reviews on your Facebook page and make sure you have registered your act in Google so that it can receive Google Reviews.
Guaranteed you will be trolled. Unfortunately, this industry is notorious for trolls setting up fake accounts. Simply report them to Google for violating their own guidelines, respond politely and don’t take it personally. To better understand Trolls read our On Line Troll Stack
Return the favour. Build your local community by supporting each other in practical informative balanced reviews. Musicians you work with, Studios, Music Shops, On line Retailers, Music Colleges, Venues, Managers, Publicists and Agents.
Considering starting with here - click here to Google Review . We will give you one too. This is all about building resilience and value into a market where there room for everyone. :-)
Written by Nichola Burton. I work in partnership with Agents, Artist Managers and Event Producers, who juggle a diverse range of relationships in the Musoverse, to curate, manage and measure data in systems, experience, creative and content to support the entire Musoverse operation in my enterprise A Little Pitchy Copyright 2024
