Everyone wants a gig. How do you cut through the noise?
Below is the Industry Standard of what Promoters expect in your pitch:
Vocals (Assessed in your Show Reel)
Tunefulness, resonance, flexibility, expressiveness, demonstrates Vocal Control (correct range, pitch, timbre, vibrato, volume) and prepared (sings the right lyrics, not reading them off an iPAD, sings the right tune, part and inflection)
Musicianship (Assessed in your Show Reel)
Know your Instrument, Fully Rehearsed, Performs the correct parts, rhythm, key, chords, riffs and solos, delivers an accurate representation of the original song and can sing the correct vocal harmonies.
Social Media Links
Facebook,
Instagram
You Tube
Link Tree
Show Reel
Verse and Chorus of 3-4 of your best songs in a video
Spotify Playlist
Add the Original Artists for all the songs that you cover in your show
Press Pack
High Resolution Publicity Ready Photograph
Short Description (one sentence including type, format, style and special offer)
Biography (two paragraphs)
High Resolution Logo File (if you have one)
Riders in PDF – if you use them (Hospitality, Stage Plot, Input List, Air Fare + Baggage, Accomodation)
Safety
Pub Lib Certificate Of Currency
SWMS
Tag Certificate
Identification
Photo ID
Address on a Household Utility Bill
Bank Account Statement showing BSB and Bank Account Details (Redacted Personal Details)
Reading the Room
Delivers a show matching the set list, presentation and entertainment activity to the right demographic. Engaging the crowd in a two way conversation. Research the room and the room patrons. Deliver what they want not what you do.
The Right Mix
Ensure your Playlist is at least 100 Songs. Creating an Event. Shaping the frequency of the night on the dance floor, at the bar with the curation of nuanced set lists leaving room for spontaneity and in the moment surprises thus keeping it fresh. Add new material to your playlist at least once a month. Ignite curiosity and interest in your play list curation and request management.
Your Brand
In your pitch, ensure you can communicate the following:
What is it about you that engages an audience?
What sets you apart from other acts that play similar playlists in similar venues?
What are your Strengths?
Establish your Unique Selling Point and your Point of Difference in the Market and make sure your Pitch reflects both of those.
Curate your look, genre, approach and entertainment style and craft a branded package on and off stage that will attract the maximum attention.
Tech Check
Electronic Drum Kit
In Ear Monitors
DI’s
Tuners
iPAD pre mixes
Stage Adaptability
db meter Workability
Brand Recognition
Digital – Website and Socials, Photographs and Videos
On Stage – Presentation, Staging, Lighting, Production
Pitch
Comms
Agents, House Bookers and Program Curators work with promoters and bar managers to build their business and supply the highest quality music and entertainment possible within their budget. If you meet the Industry Standard, it will be easier for Show Opportunities to find you.
Written by Nichola Burton. I work in partnership with Agents, Artist Managers and Event Producers, who juggle a diverse range of relationships in the Musoverse, to curate, manage and measure data in systems, experience, creative and content to support the entire Musoverse operation in my enterprise A Little Pitchy Copyright 2024