Being Google Friendly

Cross Platform Strategy

When setting up your Social Media accounts, one very important consideration is to claim your own PERSONAL name and your Brand Name. It is impossible for fans to find you or wedding clients to want to book you or Venue Social Media Managers to tag you if your brand names are NOT all linked:

Make sure these are all the same:

• Domain Name

• Gmail Address

An important rule of thumb is to use the same Gmail address for each brand. Eg

Image Courtesy of wanaktek

Brand: Party Band

Gmail: partyband@gmail.com

Domain: www.partyband.com.au

Facebook Page: facebook.com/partyband

Twitter: twitter.com.partyband

Instagram: Instagram.com/partyband

You Tube Channel: youtube.com/channel/partyband

LinkedIn: linkedin.com/company/partyband

Ensure your ONE Tag name is the same across all platforms. @partyband

Rule of Thumb 2: Before you choose a brand name, do a Social Media search first.

Written by Nichola Burton. I work in partnership with Agents, Artist Managers and Event Producers, who juggle a diverse  range of relationships in the Musoverse, to curate, manage and measure data in systems, experience, creative and content to support the entire Musoverse operation in my enterprise A Little Pitchy Copyright 2024